GOOGLE, 2016 & 2019
This is where we started before Body Shop: the corporatization of creative potential and the physical mass-production of digital thinking. We were interested in the distance between academic speculation and market realization, joining Google as they were just beginning a hardware verticalization of their omnipresent software.
Access to colossal resources, the likes of which we'd never seen, came in something surprisingly small:
I made a camera:
Patented an adjustable folio for a tablet:
With seemingly endless capital at your fingertips, we came to realize how far an idea could go in such a short amount of time.
CREDITS
Team: Alberto Villareal, Max Yoshimoto, Alberto Villarreal, Arthur Kenzo, Jacqueline Bae, Daniel Kim, Vincent Claudepierre, Ed Mangum, Michael Oh, Miguel Harry, Linda Cox, Yomi Matsuoka, Jeff Hoefer, Cristophe Koch, Emin Demirci.